Mapping Emotions in San Francisco


The San Francisco Emotion Map is a project brought to us by Christian Nold and sponsored by Southern Exposure.   

Here’s how it worked: 98 participants walked around the Mission District in San Francisco.  Each participant wore a Bio Mapping device which recorded the wearer’s Galvanic
Skin Response (GSR),  an indicator of emotional arousal
in conjunction with their geographical location. The volunteers also made comments into recording devices as they explored the neighborhood.

By plotting GSR in relation to geography, Nold produced an “emotion map” that highlights points of high and low arousal. Nold has constructed maps that
provide a powerful visual image demonstrating how specific locations are experienced by members of that community.

(via SprogBlog)


A baby the shape of the moon
Hangs by its ear from a tree,

Illuminates the ground with soft
Coos of blue light.

What kind of world,
Where the sky abandons

Such a sound leaking from the knees
Bending over a nervous fire.

What kind of hand,
To crawl like kudzu up and down

These walls, where inside
Warm regions flower mice

And spider the corners
With resonant threads.

History repeats itself in the shape
Of black trousers joined at the legs.

In the pockets, gravity circles
Bulging at the sight of light,

Splitting at the seams,
Bearing a twin to describe itself–

A sum of sounds; night swallowing
Night, curling into a ball

And falling asleep
Sucking its milky thumb.

by Gary Joseph Cohen
published in Isotope